
Sanford resident James Naylor was in a bad way—weak and still bleeding from his bladder after two surgeries and two hospital stays. His urologist, Geoffrey White, M.D., suspected tissue damage from the radiation therapy he’d had a dozen years earlier following surgery for prostate cancer. |
After conferring with David Strom,
M.D., medical director of the FirstHealth
Wound Care and Hyperbaric Center at Moore Regional Hospital, Dr. White
referred Naylor for hyperbaric therapy,
a program that promotes healing by
exposing the patient to levels of 100-
percent oxygen for short periods of
time at a pressure that is greater than
normal. The procedure is used most
often to treat chronic non-healing
wounds in patients with diabetes, but
is also effective with a variety of other
conditions, including—as with Naylor— damage from radiation therapy, severe
injuries, serious skin and tissue infections,
acute burns, non-healing skin grafts or
flaps, and osteomyelitis (infection of the
bone marrow or bone structures).
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| Wound care patient James Naylor with David Strom, M.D., medical director of the Wound Care and Hyperbaric Center at Moore Regional Hospital. |
“They didn’t know if it would do my problem any
good,” says the 83-year-old Naylor, a retired public
accountant. “Nothing else did.”
Naylor started hyperbaric therapy in early August. By the
time of his fifth treatment, the bleeding from his bladder
had all but stopped. When he finished his 30-session
treatment regimen in late September, he was feeling much
better and looking forward to resuming some of his preillness
activities.
“I really did have a good experience,” he says.
Now Naylor raves about the service, calling it
“remarkable” and telling everyone he knows about the
center and its caring staff.
“When Mr. Naylor started with us, he was so weak he
had to be brought via wheelchair for treatments,” says
program director Amy Watson, R.N. “After a few weeks,
he walked in without any assistance
whatsoever. The change in his strength
was significant.”
The Wound Care and Hyperbaric
Center is one of eight special medical
programs housed in the FirstHealth
Specialty Centers Building on the
Moore Regional Hospital campus.
The Chest Center of the Carolinas,
Infectious Diseases Clinic, Esophageal
Center, Bariatric Center, Pain Clinic,
Arrhythmia Center and Outpatient
Behavioral Services are also there.
Located in a newly renovated
building that once housed the
Pinehurst Surgical Clinic, the Specialty
Centers Building brings together
all of the components necessary to
diagnose, treat and follow up with patients
experiencing specific medical conditions.
These organized groups of medical specialists
coordinate care for patients in a single setting.
“The advantage is simple,” says Cindy Ward,
R.N., director of Specialty Centers. “We target those services
and physicians necessary to manage a particular health
issue and bring them directly to the patient. Our service
emphasizes a team approach from the initial diagnosis to
development of a treatment plan and beyond.”
In addition to the eight specialty clinics, the 67,000-
square-foot Specialty Centers Building also provides
space for a variety of FirstHealth support services. The
Compliance Department, EMS administration and
support, the Employee Assistance Program and Central
Scheduling are housed there. So are some members of the
Information System staff as well as Occupational Medicine,
Patient Accounts and the Volunteer Toymakers program.

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| An architectural drawing of the new medical office building on the campus of FirstHealth Richmond Memorial Hospital. |
The Vetter Building on Long Drive in
Rockingham came down in 2007 to make
way for a new medical office building on the
campus of FirstHealth Richmond Memorial
Hospital. The construction of a new building responds
to the need for more office space for physicians in
Richmond County.
“In addition to accommodating the current needs
of the medical staff, the new office building will allow
Richmond Memorial to recruit additional physicians and
specialists to meet the growing needs of our community
and to enable patients to continue to receive some of
the best care right here at home,” says John Jackson,
Richmond Memorial president.
Richmond Memorial Hospital is working with Peterson
Associates to design the building with state-of-the art offices for physicians
and other health care
professionals. The 40,000-
square-foot building will sit
on a three-acre site at 809 Long Drive. The two-story
building will have a storefront design with multiple
ground-level entrances along the face of the building as
well as covered walkways.
Ground was broken in November, and the new
building is expected to provide space for 20 physicians
and bring about 20 additional jobs to the community.
FirstHealth of the Carolinas purchased the site
from Stanley Vetter, M.D., a veteran physician in the
Richmond County community.

Hardhats returned to the FirstHealth Center for Health & Fitness-Pinehurst during 2007 as the facility was enlarged and renovated to accommodate a new service and a new location for an existing FirstHealth program.
The new service is called FirstSpa, a full-service spa that
offers a variety of body and facial treatments, massage, and
nail and waxing services. When it opened in November,
FirstSpa consolidated existing spa services into one location
with rooms specially designed and furnished for specific
services: three rooms for massage, one for nails and one
for skin care. The staff includes massage therapists, nail
technicians and estheticians (skin care specialists). “Spa services have always been a part of the Health &
Fitness Center operation,” says spa manager Kim Covington.
“FirstSpa allows us to take it to the next level of service.”
John Caliri, director of the FirstHealth Centers for Health &
Fitness, agrees. “We believe the services provided by FirstSpa can improve a person’s health and well-being,” he says.
“With that in mind, FirstSpa is a natural fit in the Center for
Health & Fitness, where we strive to help our members and
customers live a healthy and active lifestyle.”
The newly expanded Center for Health & Fitness–Pinehurst
also includes Moore County’s largest and most extensive
free-weight area, a new sauna and renovated steam room,
renovated locker rooms, an expanded nursery, an additional
group exercise studio and an indoor cycling studio.
Cardiac Rehab
The renovation, which added 10,000 square feet of
new space to the Center for Health & Fitness, allowed
FirstHealth’s successful Cardiac Rehab Program to move
into its own office and exercise area—2,800 square feet
dedicated for patients who have been
referred to the monitored program
following their heart disease diagnosis.
“It’s also a great space for our
Bridge to Wellness program, which
provides participants with education
and resources that allow them
to understand the principles and
importance of managing a fitness
program based on individual needs,”
says the program’s director, Jean
Barrett-Taylor. “This space allows us to
offer our graduates and participants
options for exercising in a nonphysician-
monitored program, but
with the structure and availability of
professional staff. This is all done in a
space that allows the participants to
manage their individual programs in
an interactive environment.”
The Cardiac Rehab space includes a conference room,
where participants can meet privately with a dietitian
or nurse; a classroom for group education; a centrally
located nurses’ station with telemetry monitoring; and
a staff work area. The aerobic equipment available to
participants includes treadmills, a rowing machine, cross
trainers and stationary bikes.

Candor resident Betty Ann Royall calls her breast cancer diagnosis and its aftermath “a scary situation.” But she has dealt with it thanks to her Christian faith and with great support from her family, her church community and from Dennis Devereux, M.D., and the staff of the Breast Health Program at Montgomery Memorial Hospital.
“Dr. Devereux was very comforting and very good with the family,” Royall says. “I just liked the way he treated a scary situation. He’s very skilled in how he handles that part of it. He checked on me constantly, and I appreciated that, too.”
Royall’s “roller coaster deal” with breast cancer began with a call from her family doctor early last year. After telling her that a routine mammogram had revealed a suspicious mass in her breast, he asked if she had a preference about where to be referred for follow-up. When she didn’t, he recommended Dr. Devereux and the Breast Health Program. Within days, Royall, her husband, Amos, and her daughter were in Dr. Devereux’ office and discussing options.
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| Dennis Devereux, M.D., of the Breast Health Program at Montgomery Memorial Hospital. |
A needle biopsy followed and then a surgical biopsy, both performed by Dr. Devereux in the familiar surroundings of Montgomery Memorial. The biopsy was inconclusive, but a follow-up mammogram revealed a problem that radiologists determined was indeed cancer.
Royall opted for a mastectomy, which was also performed by Dr. Devereux at Montgomery Memorial. Dr. Devereux then conferred with the medical oncologists at Moore Regional’s Outpatient Cancer Center about her treatment (she had the last of four chemotherapy sessions in October and followed that up with radiation oncology), and he was always available to see her when she needed him.
“If I needed to go in, he would tell me to come right in,” she says. “I feel like he was taking the best care of me he could. It really was great, like going to your family doctor. It was really convenient to just have a short distance to go to have the doctor check you out.”
Montgomery Memorial introduced its Breast Health Program in spring 2007 just after Dr. Devereux, a surgeon who specializes in breast procedures, joined the hospital’s staff.
“Our goal is to provide all the necessary evaluation and initial treatment, if indicated, right here at Montgomery Memorial Hospital,” Dr. Devereux says. “If further evaluation and/or radiation/chemotherapy are needed, that can be provided at our affiliate Moore Regional Hospital. But everything that can be done here is done here—and as quickly as possible to eliminate the waiting.”
The opening of the Breast Health Program coincided with the development of a new FirstHealth Montgomery Foundation program to assist patients with cancer. Proceeds from the Cancer CARE Fund are used to help area cancer patients with medications, cancer-related items and transportation costs associated with their treatment.
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